I got my copy of Entertainment Weekly this weekend and was greeted by this on the back cover:
Now you might be wondering how an ad that doesn’t even have the name of the show on it can be considered so awesome. Here’s why:
If you’re already a viewer of Game of Thrones, the ad tells you everything about the upcoming season:
- Bran will be looking for the 3 eyed crow
- The Lannisters are gonna get some well deserved karma
- Joff is going to learn exactly what the words “valar morghulis” mean
If you’re not a viewer of Game of Thrones, after seeing this ad you’ll immediately go and find a viewer to explain what it means, then hit your VOD to bingewatch the first three seasons.
It also follows the same pattern they’ve been using for the previous seasons:
- One powerful image
- One memorable (and meaningful) phrase
- Launch date
Completely f’ing brilliant.