Oh, those wacky kids over at Zara’s. If you’re not familiar with the brand, think of it like Kohl’s or H&M for Europe. They’ve got about 2,000 stores worldwide with pretty much all of them being located in Europe. They focus on selling “fashion forward” clothes and accessories at affordable prices. Apparently “fashion forward” is code for “racially insensitive”.
Back in 2007, the company briefly carried a bag with what appeared to be large swastikas on it:
The media caught wind of it and Zara’s released the following statement: “We did not realise Swastikas appeared on some of these bags, the swastika was not on the bag which was sourced by us after being supplied by an external producer. Of course we apologise to anyone who was offended by the bag, and we will be withdrawing it from all our stores.”
Ok, fair enough I guess. I’m not sure how the entire company at Zara’s (the buyers, the store managers, the floor staff) all seemed to miss the glaring and obvious, but they apologized and pulled the product.
Flash forward to the present and the good folks at Zara’s have done it again. This time, they released a shirt designed for kids – blue and white striped shirt with a giant yellow Star of David “Sheriff’s Badge” on the front.
When asked about it by the Jerusalem Post, a Zara spokesperson stated: “It has nothing to do with the Second World War or whatever. The inspiration had to do with the old classic western movies. Obviously we are very attentive to the sensitivity of our customers. we made a mistake in this case.”
I can totally see how this was an “honest mistake”. After all, it’s not like they’ve only released clothing that is insensitive to Jewish people. Just a couple weeks ago, the company had to pull a t-shirt they were selling that stated in huge letters “White Is The New Black“. Plus, if you look really, really closely, there is the word “Sheriff” that is barely legible on the star.
Based on Zara’s comments and behavior, their designers and buyers aren’t antisemitic or racist. They’re just complete morons.